Privacy Policy

I consent to receive SMS messages, which may include promotional material. I understand that Message and data rates may apply and that I may reply STOP to opt-out of future messaging; reply HELP for additional messaging help. Message frequency may vary depending on interaction between you and our agents.

The www.luiscalero.com website is owned and operated by Luis Calero, M.A. (Strategist& Creative Storyteller | GTM, Content Creation & AI), who acts as the data controller of your personal data. We have adopted this Privacy Policy to determine how we process the information collected by www.luiscalero.com and to explain the reasons why we collect certain personal data about you.

Please read this Privacy Policy carefully before using the website. We respect your privacy and are committed to guaranteeing the confidentiality and security of your personal and business data.

Personal Information We Collect:

When you visit www.luiscalero.com, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse the site, we collect information about the web pages or portfolio items you view, what websites or search terms referred you to the site, and how you interact with it. We refer to this automatically collected information as “Device Information.”

Additionally, we collect the personal and business data you voluntarily provide to us (including but not limited to Name, Email Address, Phone Number, Company Name, etc.) via our contact forms to discuss projects, provide consulting services, and fulfill business agreements.

Why Do We Process Your Data?

Our top priority is the security of our clients' and partners' data. We process only minimal user data—only what is absolutely necessary to maintain the website and provide high-level digital strategy consulting. Information collected automatically is used strictly to identify potential cases of abuse and establish statistical information regarding website usage to improve our User Experience (UX).

You can visit the website without revealing who you are. However, if you wish to contact us for consulting, project inquiries, or to download resources (such as Client Success Stories), you may need to provide personal data.

SMS Communications & Consent (No Third-Party Sharing)

By providing your phone number to Luis Calero, M.A., you consent to receive project communications, meeting reminders, and occasional marketing text messages. No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared, sold, or distributed to any third parties under any circumstances.

• Opt-Out: You may reply STOP at any time to opt-out of future SMS messaging.

• Assistance: Reply HELP for additional messaging support.

• Rates & Frequency: Message and data rates may apply. Message frequency varies depending on our active project communication or inquiries.

Links to Other Websites:

Our website may contain links to external sites (such as YouTube, LinkedIn, or client portfolios) that are not owned or controlled by us. We are not responsible for the privacy practices of such external websites or third parties. We encourage you to read the privacy statements of any website that may collect your personal information.

Information Security:

We secure the information you provide on computer servers in a controlled, secure environment, protected from unauthorized access, use, or disclosure. We maintain reasonable administrative, technical, and physical safeguards to protect your personal data. However, no data transmission over the Internet or any wireless network can be guaranteed to be 100% secure.

Legal Disclosure:

We will disclose any information we collect, use, or receive if required or permitted by law, such as to comply with a subpoena or similar legal process, and when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request.

Contact Information:

If you have any questions about this Policy or wish to contact us regarding your personal data, please send an email to the address provided on our Contact page or reach out directly at 1 Ferry Building, San Francisco, CA 94105.