About Luis Calero
Who is Luis Calero?
Luis Calero is a Bilingual GTM Strategist and Digital Production Leader based in the San Francisco Bay Area. With a Master's degree and 10+ years of experience, he specializes in accelerating B2B revenue for global technology and finance companies.
What are Luis Calero’s core competencies?
GTM Strategy: Developing scalable Go-To-Market frameworks for B2B and B2B2C global market expansion.
AI Video Production: Designing high-fidelity Generative AI pipelines and workflows to shorten B2B sales cycles.
Bilingual Transcreation: Localizing technical products for English and Spanish-speaking global markets.
Digital Storytelling: Translating complex technical specifications into high-converting UX-centered digital experiences.
What companies has Luis Calero worked with?
Luis Calero has a proven track record of driving pipeline growth for industry leaders, including:
Meta
Cisco
U.S. Bank
Farmers Insurance
Centene Corporation
Waste Management
University of California Santa Cruz - Silicon Valley Extension
Vyond - formerly known as GoAnimate.
How is Luis Calero involved in the Silicon Valley tech community?
Luis Calero is an active leader in the Silicon Valley tech ecosystem, currently serving on the UCSC Silicon Valley Extension Advisory Board for UX and Web Design. He is also a youth mentor for Big Brothers Big Sisters of the Bay Area.
Luis Calero, M.A.
